BTS ARMYs Criticize HYBE Label for Monochrome Merchandise, Fans Says Prices Are Too High
From April 26 to May 12, BTS merchandise will be available at a pop-up store in Seoul and on Weverse.
BTS ARMYs Criticize HYBE Label for Monochrome Merchandise: Once again, HYBE, the company behind BTS and other K-pop acts, faces criticism surrounding its upcoming merch release.
Water bottles, shipping labels, candles, cream, totes, pouches, t-shirts, couple rings, dog-tag style necklaces, and crew neck shirts are among the items in the collection, which was released on April 18. Despite initial excitement among ARMYs, the release has been met with disappointment and backlash.
From April 26 to May 12, BTS merchandise will be available at a pop-up store in Seoul and on Weverse. Fans have complained that the designs are boring.
BTS's brand identity and music are not aligned with the items, which has led to speculation about HYBE's motives.
Additionally, many fans expressed disappointment over what they perceived as a lack of creativity and innovation in the unveiled offerings.
Due to the perceived lack of connection to BTS, fans find the merchandise price to be high.
Some fans have questioned the sincerity of the release, believing that it is more of a cash grab than a genuine attempt to satisfy fans.
As fans questioned the merchandise's relevance to the members and their music, speculation swirled about the label's motivations.
The 'Monochrome' line and future musical projects have not been confirmed by HYBE or BTS members.
Many fans expressed disappointment over HYBE's 'Monochrome' merchandise line's lack of innovation and connection to BTS.
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