Byjus removes Shah Rukh Khan as its brand ambassador fearing backlash.

Ed-Tech giant Byjus has stopped all the ad telecasts featuring Shah Rukh Khan amidst the controversy of Shah Rukh's son Aaryan Khan caught in a drug raid. Although there is no final verdict on anything yet, this decision came from the upper management fearing possible backlash. A few days back trends were shared on twitter where users shared their opinion and mentioned that the father of a young man caught in a drug scandal might cause a bad impression. However the general public seem to have forgotten "innocent until proven guilty".

Our "Mega Star" Shahrukh Khan has been the brand ambassador since 2017 and charge around 3-4 Crore per year to endorse. He also represents a lot of other reputed and big brands like Hyundai, Big Basket, LG, ICICI Bank and Dubai Tourism, among others, but Byju’s is gaining the most criticism on social media.

Aryan Khan was arrested by NCB on October 2, in connection with a luxury cruise drug case. The star boy was taken into custody for 14 days on Friday. Further details and updates are awaited.